This article suggests a theoretical approach, from Bajtin and Voloshinov’s social semiotic, to a textual
format which has been widely used due to the popularization of Internet, mobile digital devices, and
social networks. This modality is known as protest selfie. In this work it is affirmed that the users of
social networks -through the above mentioned multimodal political messages-demonstrate, protest,
dialogue, and execute social agency. This is possible thanks to the instrumentalization of codes, and
the subversion of the traditional uses of photography
Keywords:
selfie de protesta, compartir, interacción, semiótica social
Büchner Ruiz, C. (2016). Selfie de protesta y construcción social de sentido: Un acercamiento desde la semiótica social. Comunicación Y Medios, 25(33), 35–53. https://doi.org/10.5354/rcm.v0i33.38693
